Ross Easton Thumbnail

Ross Easton

Head of Platform Propositions, Scottish Widows

Ross has extensive technical experience in platforms, investments and technology development. Prior to joining Embark/Scottish Widows, Ross spent thirteen years with Standard Life, Standard Life Investments and abrdn, where he initially led the design of the Standard Life response to the Retail Distribution Review before becoming Head of Proposition for the Standard Life Wrap platform.

Within LBG he leads the Embark, Scottish Widows, and Stocktrade Share Dealing propositions with a collective purpose of delivering value for investors and enabling access to advice through the provision of market-leading solutions to UK financial advisers.

Ross is also a key media spokesperson for the Scottish Widows Platform, regularly taking part in industry debate on the future of the market, innovation and the role of technology.

A woman in a blue shirt holds her chin in thought, surrounded by a colorful, modern workspace

The resilient paraplanner

Now in its third edition, the Scottish Widows Paraplanner Survey delves into the paraplanning profession...

A woman in a light blue blouse gestures while speaking during a meeting, surrounded by greenery and participants in a bright setting

Unlocking growth potential with our new multi-asset funds

Explore how Scottish Widows' new Managed Growth Funds help unlock long-term growth through expert asset...

A person in an orange hoodie watches a vodcast on his smartphone, surrounded by a lush green background

The value of advice

Discover expert insights from Ross Easton and Carol Anne Mitchell of Scottish Widows on the...

A person in a blue cardigan gestures while engaged in conversation with a woman, amidst a bright, modern office setting

Autumn budget – the implications for advice

Scottish Widows experts Gareth Davies and Ross Easton explore the Autumn Budget’s impact on pensions,...

A close-up of white dice with black dots, scattered on a reflective surface, hinting at an ongoing game

Recognising risks in the platform market

Our latest data reveals that a sizeable and persistent gap has opened up between adviser...

Young female with long brown hair and wearing a light grey jacket presents in front of four seated work colleagues whilst standing in front of a screen with a blue and red data chart beside a scottish widows logo

Paraplanner survey 2024 - research round up

Three quarters of our paraplanners are under 50, with a 91% majority employed directly by...

A person in a suit holds a smartphone in one hand while typing on a laptop with the other, seated on a couch. Soft lighting in background

Paraplanning & technology: A love-hate relationship?

See how paraplanners feel about how the technology they use is evolving and the potential...